What happened to PatientBank? Real ingredients. Ashley and Kat developed this product after realizing that the market lacked a healthy food alternative, especially for busy individuals. We sold our first container of ready-to-eat oats at a farmer's market in August 2015. As of spring of 2019 Kat has stepped out of the company as COO and today functions as an owner / co founder. Unfortunately, we are not yet sold in Canada and do not offer shipping to Canada now. Robert didnt have much interest in the food industry so he went out. She co-founded MUSH in 2015, a manufacturer of plant based overnight oats. Amazon.com: MUSH Ready To Eat Oats, Healthy Breakfast & Nutritious Ive thought to myself many times that *this* would be the week I start going to the grocery on the same day, once a week, with a carefully planned list of ingredients and come home to do my cooking and rationing. This made Thompson curious as to the connection between what we eat and how we feel. They are also focusing on capturing the market over the products which includes high sugar solvent and garbage in it. Our purpose is to help people maximize their potential by enabling them to feel, think, and do better. The creator ofMUSH began the company out of necessity and a personal goal of living a well life in the midst of a busy schedule and demanding work life. Aside from the convenience factor (I save so much time every night! Bare Performance Nutrition CEO Dec 2022 MUSH Foods Co-Founder 2015 Board and Advisor Roles Number of Current Board & Advisor Roles 2 Katherine Thomas holds 2 board and advisor roles as Investor at Vareto and Advisor at WOLACO. A few competitors of Mush are:-. Ashley Thompson and Kat Thomas co-founded Mush Oatmeal in 2015. Who is the founder of Mush Oatmeal? That give your mind, body and tastebuds what they truly need to seize the day, every day. Here are the reasons of its failure! Meet MUSH, a cold oatmeal brand and your new favorite ultra simple breakfast (or lunch, or dinner, or snackthere are no rules when it comes to oatmeal!). Take it day by day. Additionally, Mush Oatmeal comes soaked in oat milk, coconut, or almond, making it more nutritious than traditional oats. The company wanted to be worldwide and wanted to give a healthy lifestyle to all individuals, they have a motive of changing the world with their product by making the world fit. This Shark Tank Oatmeal Brand Was Just Spotted At Costco - Mashed.com 99 ($0.75/Ounce) MUSH - Original Overnight Oatmeal, 5 Ounce, Pack of 16 - Zero Prep, Dairy Free, Breakfast On-The-Go 37 MUSH sells single-serving overnight oats that are. Cuban not only provided the pair with a generous investment, he also shared his wisdom and provided guidance. If the expiration date is not printed on the lid of the cup, you can find it on the bottom of the cup. Dont think about that. Mush propelled their idea into reality as the duo received positive feedback on digestion, taste, and nutrition from the farmers market. Made with clean ingredients to give you natural energy. Better outcomes in life begin with better food, which leads to improved health and wellness overall.. Mark encountered an investment that these girls wanted to change the world and offered his deal of $30,000 for 10% plus an unlimited line of credit, Barbara Corcoran offered the same. My life purpose is to help others achieve physical and mental wellbeing. Everything you need to know about MVP, Alpha, and Beta? We offer a wholesale program for verified businesses. However, Mark wanted an unlimited line of credit from the company. The resulting product is just as easy to digest as traditional oatmeal but is more nutrient dense. Mush has a motive of changing the world, it gives proper digestion and safe living. Oats contain a special fiber called beta-glucan which has been implicated in lowering cholesterol, Monica Auslander Moreno, MS, RD, Nutrition Consultant for RSP Nutrition, previously told Well+Good. Katherine Thomas - Co-Founder @ MUSH Foods - CrunchBase What Happened to Mush Oatmeal after Shark Tank? Vareto Investor 2021 Ashley Thompson and Kat Thomas co-founded Mush Oatmeal in 2015. "MUSH, Mark Cuban, and How Space Aliens Win", "Shark Tank: Mush Overnight Oatmeal Accepts $300,000 Offer from Mark Cuban", "MUSH ready-to-eat chilled oatmeal wants to be more than a breakfast item", article "MUSH (Overnight Oats)" is from Wikipedia, https://en.everybodywiki.com/index.php?title=MUSH_(Overnight_Oats)&oldid=1732385. Mush - the Ready-to-eat Overnight Oats Brand - Launches Nationwide at Convenient, heart-healthy, and delicious, overnight (or cold) oats are a pretty easy meal to prepare. Kat and Ashley accepted Mark Cubans offer after Mark informed them about his successful investment in a cookie firm that generates more than $8 million in revenue. The fact that Costco has stocked the oats comes with a super big bonus: discounts! Anywhere. Kat shared that when she was working, she was not able to get healthy food because most of the cereals and proteins include high sugar because of which she decided to launch Mush. Shein Business Model Breakdown: How Shein makes money? For the value and convenience that they provide, he believes that the price point isnt too high. Both Ashley and Kat were food lovers and wanted to develop a healthy meal that promotes nutrient absorption and minimizes starch for better digestion. Agreeing that healthy and convenient items were hard to find, they eventually decided to put together something themselves, she explains. from Basel, Switzerland. MUSH Overnight Oats are made by soaking oats in dairy-free nut milks (almond or coconut) blended with whole food ingredients. MUSH Ready-to-Eat Oats: Is This Delicious Breakfast Snack Worth - Yahoo The duo gradually succeeded in hooking one shark from the platform as Mark Cuban offered $300,000 to expand the business line of Mush. I also love to have a banana along with my oatmeal. Thompson said the ultimate goal is to help provide more healthy (and convenient) meal choices for people, and oatmeal piggybacks off a staple in the American dietcerealand offers unparalleled accessibility for as many Americans as possible.. Ashley explained how they pushed their initial products at the San Diegos farmer markets, which generated $72,000 in 2016.Mush enjoyed better results in 2017, with sales figures touching a nearly double figure of $120,000 in 2017. Pinecrest Funeral Home Obituary Katherine (Katie) Anne Villines Thomas went home to her Lord Saturday April 14, 2018. We praise God she is without pain and rejoicing with her loves in. Both of them were food lovers but wanted a healthy alternative as they researched that there were not many options to go for, especially for individuals who have a busy schedule. Do Not Sell or Share My Personal Information. But, with the help of their investor Mark Cuban, they were able to start a new production within a very short period of time of 48 hours and complete the order successfully. Continuing, however, he notes that their challenge is where theyre selling itthat is, they are currently completely reliant on grocery stores. They first met in the financial industry. At MUSH, we soak old fashioned oats in almond, coconut, or oat milk. single serve cup. Here are some interesting facts about Mush Oatmeal: Mush Oatmeal is available in multiple flavors, including Wild Blueberry, Apple Cinnamon, Coffee Coconut, Dark Chocolate, and Vanilla Bean. Asked how they had come up with the mush thing together, Kat says that they were talking one day when the topic of healthy foods came up. The idea of developing a healthy food alternative became her passion, and she quit her job to bring her product. No preservatives. However, it would be best to cook Mush Oatmeal on a microwave or stovetop at 30-second intervals. An additional $100,000 could have propelled Mush to greater heights, but the 20% stakes held the duo from accepting the offer. Discipline and passion get you far, but when it comes to starting your own company, ignorance is bliss. She bootstrapped the company for a long time before bringing in outside investments from serial entrepreneurs and successful business owners who wanted to help. What's the Point of Store-Bought Overnight Oats? - Eater An example of data being processed may be a unique identifier stored in a cookie. Today, a number of flavours are available including apple crisp, vanilla bean, blueberry, and dark cacao. Devils Advocate Theory: Does It Help Organisations? FIND MUSH IN THE REFRIGERATED SECTION | FREE SHIPPING ON ALL ORDERS OVER $50, If you have any questions or want to learn more about us, check out the FAQ below or write to us directly at hello@eatmush.com. Mush garnered positive responses from the farmer market, collecting favorable feedback on taste, nutritious values, and digestion. Mush is still in business in the year 2021 and has a net worth of $ 4.5 million. MUSH is sold in 6 oz. Unlike Facebook, however, the general consensus on the product seems to be more positive. Mush, if you are unaware, is oats that have been "soaked in plant based milk blended with real food" (per its packaging) and marketed as overnight oats. MUSH is the best brand to eat and have in your home at all times., I have been eating their overnight oats with my breakfast EVERY DAY for quite some timeyour future would be better with MUSH.. Want to be the first to hear about the latest (and greatest) SHOP product drops, custom collections, discounts, and more? Find MUSH online or at your local grocery store in the refrigerated section near the yogurt items. The product was made from ingredients purchased at Costco, had a 7-day shelf life, and was packaged in souffl containers. Ashley Thompson is the founder and CEO of MUSH. If you are going to heat it, you will first need to transfer MUSH into microwave safe bowl or a pot for the stove, and then you can heat the product in brief increments until it is heated to your liking.